Plausible Analytics alternatives
The main alternatives to Plausible Analytics are Fathom Analytics, Umami and PostHog. For context: Plausible Analytics is an open-source web analytics tool that shows website traffic without cookies or personal data for site owners. Below is what each alternative does and who it suits, so you can pick by what you need.
3 alternatives are compared here. Facts checked Oct 2026, from each tool's website.
Order is not paid for. How we rank.
| Tool | Pricing | Free plan | Lowest paid plan | Open source |
|---|---|---|---|---|
| Plausible Analytics (the original) | Paid | No | $9/mo | Yes |
| Fathom Analytics | Paid | No | $15/mo | No |
| Umami | Free plan + paid plans | Yes | $20/mo | Yes |
| PostHog | Free plan + paid plans | Yes | Usage-based | Yes |
1. Fathom Analytics
Fathom Analytics is a privacy-first web analytics tool that shows website traffic and conversions without cookies for site owners and businesses.
Best for: Site owners and agencies who want simple traffic stats without cookie banners.
As of Oct 2026, Fathom Analytics has no free plan and paid plans start at $15/mo (source: usefathom.com).
Fathom Analytics vs Plausible Analytics
- Plausible Analytics is open source; Fathom Analytics is not.
- Lowest listed paid plan: Fathom Analytics $15/mo, Plausible Analytics $9/mo.
Top Fathom Analytics features
- No cookie banners. No cookies and no personal data stored, so no consent banner is needed for analytics.
- EU data routing. EU visitor traffic is processed on European infrastructure automatically.
- Bot filtering. Filters out bots and crawlers so the dashboard shows human visits in real time.
Plausible Analytics vs Fathom Analytics · Fathom Analytics overview · Fathom Analytics pricing
2. Umami
Umami is an open-source web analytics tool that tracks traffic, events, funnels and retention without cookies for website and product teams.
Best for: Developers and teams who want privacy-friendly analytics they can use in the cloud or host themselves.
As of Oct 2026, Umami has a free plan and paid plans start at $20/mo (source: umami.is).
Umami vs Plausible Analytics
- Umami has a free plan; Plausible Analytics does not.
- Lowest listed paid plan: Umami $20/mo, Plausible Analytics $9/mo.
Top Umami features
- Traffic dashboard. Pageviews, visitors, bounce rate and visit time with filters by country, device or URL.
- Custom events. Track signups, clicks and checkouts, and attach custom properties to events.
- Funnels and retention. See drop-off between steps and how often visitors return.
Plausible Analytics vs Umami · Umami overview · Umami pricing
3. PostHog
PostHog is a product analytics platform that combines analytics, session replay, feature flags, error tracking and a data warehouse for software teams.
Best for: Product and engineering teams that want analytics and product tools in one place.
As of Oct 2026, PostHog has a free plan and paid plans start at Usage-based (source: posthog.com).
PostHog vs Plausible Analytics
- PostHog has a free plan; Plausible Analytics does not.
- Lowest listed paid plan: PostHog Usage-based, Plausible Analytics $9/mo.
Top PostHog features
- Product analytics. Track events and user behaviour; the first 1M events each month are free.
- Session replay. Watch recordings of user sessions; 5K recordings free each month.
- Feature flags and experiments. Roll out features gradually and run A/B tests; 1M flag requests free monthly.
Plausible Analytics vs PostHog · PostHog overview · PostHog pricing
See every tool in Web & product analytics.