# PostHog

> PostHog is a product analytics platform that combines analytics, session replay, feature flags, error tracking and a data warehouse for software teams.

- Page: https://www.toolzhunt.com/tools/posthog/
- Website: https://posthog.com
- Category: [Web & product analytics](https://www.toolzhunt.com/category/analytics/)
- Pricing model: Free plan + paid plans
- Free plan: Yes
- Open source: Yes
- Made by: Not confirmed by the team yet
- Listing status: Listed by Toolz Hunt editors from public information; not yet confirmed by the tool team
- Facts checked: 2026-10-15

## Summary

As of Oct 2026, PostHog has a free plan and paid plans start at Usage-based (source: posthog.com).

PostHog bundles many product tools under one signup, each with a monthly free allowance; you pay per use above it. Most of its code is public under an MIT licence.

Best for: Product and engineering teams that want analytics and product tools in one place.

## Key features

- **Product analytics**: Track events and user behaviour; the first 1M events each month are free.
- **Session replay**: Watch recordings of user sessions; 5K recordings free each month.
- **Feature flags and experiments**: Roll out features gradually and run A/B tests; 1M flag requests free monthly.
- **Error tracking**: Group exceptions and stack traces into issues; 100K exceptions free monthly.
- **Surveys**: Collect in-app survey responses from users; 1,500 responses free monthly.
- **Data warehouse**: Sync data from 120+ sources like Stripe and Postgres and query it with SQL.

## Pricing (checked Oct 2026)

| Plan | Price | Notes |
|---|---|---|
| Free | $0 | monthly free tier on every product, 1 project, 1-year retention |
| Pay-as-you-go | Usage-based | pay per use above free tiers; 6 projects, 7-year retention |
| Platform packages | Custom | SSO, audit logs, custom roles; annual plans via sales |

Full pricing: https://www.toolzhunt.com/tools/posthog/pricing/

## Alternatives

- [Plausible Analytics](https://www.toolzhunt.com/tools/plausible/): Plausible Analytics is an open-source web analytics tool that shows website traffic without cookies or personal data for site owners.
- [Umami](https://www.toolzhunt.com/tools/umami/): Umami is an open-source web analytics tool that tracks traffic, events, funnels and retention without cookies for website and product teams.
- [Fathom Analytics](https://www.toolzhunt.com/tools/fathom-analytics/): Fathom Analytics is a privacy-first web analytics tool that shows website traffic and conversions without cookies for site owners and businesses.

All PostHog alternatives: https://www.toolzhunt.com/tools/posthog/alternatives/

## Comparisons

- [PostHog vs Canny](https://www.toolzhunt.com/compare/canny-vs-posthog/)
- [PostHog vs Fathom Analytics](https://www.toolzhunt.com/compare/fathom-analytics-vs-posthog/)
- [PostHog vs Featurebase](https://www.toolzhunt.com/compare/featurebase-vs-posthog/)
- [PostHog vs Plausible Analytics](https://www.toolzhunt.com/compare/plausible-vs-posthog/)
- [PostHog vs Umami](https://www.toolzhunt.com/compare/posthog-vs-umami/)

## Sources

- definition: https://posthog.com/
- pricing: https://posthog.com/pricing
- features: https://posthog.com/pricing
- open source: https://github.com/PostHog/posthog
- social links: https://posthog.com/

Corrections: https://www.toolzhunt.com/data-and-corrections/?tool=posthog
Publisher: Toolz Hunt (https://www.toolzhunt.com/)