{
  "slug": "emailoctopus",
  "name": "EmailOctopus",
  "url": "https://www.toolzhunt.com/tools/emailoctopus/",
  "website": "https://emailoctopus.com/",
  "definition": "EmailOctopus is an email marketing tool that lets businesses and creators build, automate and send email campaigns at a low cost.",
  "tagline": "Low-cost email marketing with a drag-and-drop editor",
  "category": {
    "slug": "email-marketing",
    "name": "Email marketing"
  },
  "forWho": "Small businesses, nonprofits and creators who want simple, low-cost email marketing without extra channels like SMS.",
  "features": [
    {
      "title": "Drag-and-drop editor",
      "text": "Build emails with images, video blocks and code, or write your own HTML."
    },
    {
      "title": "Automations",
      "text": "Send automated email sequences to subscribers."
    },
    {
      "title": "Forms and landing pages",
      "text": "Collect subscribers with forms and landing pages."
    },
    {
      "title": "Tags and segmentation",
      "text": "Organise subscribers with tags and custom fields to target and personalise emails."
    },
    {
      "title": "Reports",
      "text": "See how each campaign performs; reports are kept forever on Pro."
    },
    {
      "title": "Integrations and API",
      "text": "Connect to over 1,000 apps, or use the API to link your site or app."
    }
  ],
  "pricing": {
    "model": "freemium",
    "hasFreePlan": true,
    "openSource": false,
    "plans": [
      {
        "name": "Free",
        "price": "$0",
        "notes": "2,500 subscribers, 10,000 emails/month, EmailOctopus branding"
      },
      {
        "name": "Pro",
        "price": "$10/mo",
        "notes": "For 500 subscribers; $9/mo billed yearly; price rises with list size"
      },
      {
        "name": "Custom",
        "price": "Custom",
        "notes": "More than 500,000 subscribers"
      }
    ]
  },
  "alternatives": [
    {
      "slug": "mailerlite",
      "url": "https://www.toolzhunt.com/tools/mailerlite/"
    },
    {
      "slug": "kit",
      "url": "https://www.toolzhunt.com/tools/kit/"
    },
    {
      "slug": "buttondown",
      "url": "https://www.toolzhunt.com/tools/buttondown/"
    }
  ],
  "tier": "listed",
  "verifiedMaker": false,
  "maker": null,
  "mrr": null,
  "openTo": [],
  "alsoOn": {
    "x": "https://x.com/emailoctopus",
    "linkedin": "https://www.linkedin.com/company/email-octopus/",
    "instagram": "https://www.instagram.com/emailoctopus/"
  },
  "source": "editorial",
  "listedAt": "2026-10-14",
  "checked": "2026-10-15",
  "publisher": "Toolz Hunt"
}