# Buttondown

> Buttondown is an email newsletter platform that lets writers and businesses write, send and grow newsletters with a Markdown editor and a full API.

- Page: https://www.toolzhunt.com/tools/buttondown/
- Website: https://buttondown.com/
- Category: [Email marketing](https://www.toolzhunt.com/category/email-marketing/)
- Pricing model: Free plan + paid plans
- Free plan: Yes
- Open source: No
- Made by: Not confirmed by the team yet
- Listing status: Listed by Toolz Hunt editors from public information; not yet confirmed by the tool team
- Facts checked: 2026-10-15

## Summary

As of Oct 2026, Buttondown has a free plan and paid plans start at From $9/mo (source: buttondown.com).

Buttondown is a small, independent, self-funded company. It is free for your first 100 subscribers; after that you pay by list size and add only the extras you need.

Best for: Writers, developers and small teams who want a simple, privacy-first newsletter tool they can extend.

## Key features

- **Rich text or Markdown editor**: Write issues in a rich text editor or in plain Markdown.
- **Custom domain and archives**: Send from your own domain and get a hosted archive of past issues.
- **Paid subscriptions**: Charge for your newsletter; Buttondown takes no fee from paid subscribers (add-on).
- **Automations**: Send messages automatically based on subscriber actions (add-on).
- **API**: A full API lets you build your own tools and connect Buttondown to other apps.
- **Teams with no seat fees**: Invite your whole team to collaborate without a per-seat charge.

## Pricing (checked Oct 2026)

| Plan | Price | Notes |
|---|---|---|
| Free | $0 | First 100 subscribers |
| Paid | From $9/mo | Price rises with subscriber count ($9, $29, $79/mo and up); $90/year at the first tier |
| Add-ons | $9–$79/mo each | e.g. paid subscriptions, analytics, automations, teams |
| Large lists | Custom | Contact for a quote |

Full pricing: https://www.toolzhunt.com/tools/buttondown/pricing/

## Alternatives

- [beehiiv](https://www.toolzhunt.com/tools/beehiiv/): beehiiv is a newsletter platform that lets creators, publishers and brands write, grow and earn money from an email audience.
- [Kit](https://www.toolzhunt.com/tools/kit/): Kit is an email marketing platform that lets creators build an audience, automate emails and sell digital products and subscriptions.
- [EmailOctopus](https://www.toolzhunt.com/tools/emailoctopus/): EmailOctopus is an email marketing tool that lets businesses and creators build, automate and send email campaigns at a low cost.

All Buttondown alternatives: https://www.toolzhunt.com/tools/buttondown/alternatives/

## Comparisons

- [Buttondown vs beehiiv](https://www.toolzhunt.com/compare/beehiiv-vs-buttondown/)
- [Buttondown vs Kit](https://www.toolzhunt.com/compare/buttondown-vs-kit/)
- [Buttondown vs EmailOctopus](https://www.toolzhunt.com/compare/buttondown-vs-emailoctopus/)

## Sources

- definition: https://buttondown.com/
- features: https://buttondown.com/
- social links: https://buttondown.com/
- pricing: https://buttondown.com/pricing

Corrections: https://www.toolzhunt.com/data-and-corrections/?tool=buttondown
Publisher: Toolz Hunt (https://www.toolzhunt.com/)